To advance its mission of improving lives and strengthening communities in the Carolinas, The Duke Endowment focuses on strategic grantmaking, thought leadership and collaborative initiatives. Each year, the Endowment reports grantee and community impact in a way that reflects the priority, engagement and creativity of its work. In 2021, the Endowment aimed to feature individuals whose resilience in the face of ongoing and evolving challenges from COVID-19 served as sources of inspiration across the organization.
For more than 15 years, Williams Group has developed the themes, titles, design concepts and digital experiences that creatively convey the focus of the previous year’s work, as well as the Endowment’s now 97-year-old mission. For the 2021 Annual Report, we observed the characteristics of these resilient individuals and built vignettes that spotlighted the traits from which the Endowment had been learning and “Drawing Strength.” In addition to strategy and design, we provide content support, manage programmers, track performance, and manage the process from early connecting to the production of print and online reports.
Drawing Strength was celebrated inside and outside The Duke Endowment. As in past years, the print and online formats offer multiple pathways to understanding the essence of the Endowment. They allow the organization greater creative freedom and the opportunity to reach even broader audiences—all while effectively stewarding financial and environmental resources.
Launch the site
